In this guide
- PSE (electrical safety) and TELEC/MIC (radio) are Japan's two certification regimes—many products need both.
- Freeze model matrix early, prepare the doc pack upfront, and avoid hardware or RF changes after testing.
- Labeling and config lock are the recurring bottlenecks; validate artwork before production.
Lucas Arillotta · Supply Chain Manager at SINO Shipping · Selling electrical or wireless gear into Japan? Two regimes matter: PSE (electrical safety under DENAN) and TELEC/MIC (radio under the Radio Law, often called the “Giteki mark”). Get either wrong—or skip when required—and customs will hold your shipment.
This page cuts through the noise: whether you’re affected, what gets tested, how labeling works, and how to estimate time and budget so you’re not blindsided. If you’re shipping from China to Japan with mains-powered devices, batteries, or anything that transmits (Wi‑Fi, Bluetooth, cellular), read on.
Fast eligibility: do you need PSE, TELEC, both—or neither?
Before you worry about test labs or labeling, answer this: which regime actually applies? Here’s the rule of thumb.
PSE applies when…
Your product is an electrical appliance or material in scope of Japan’s Electrical Appliances and Materials Safety Act (DENAN). That means mains-powered devices, products with batteries or chargers, and most things that plug in or recharge. Compliance is mandatory—you’ll need conformity documentation and records—and the exact workload depends on whether your product falls into the specified or non-specified bucket (we’ll cover that below).
TELEC/MIC applies when…
Your product emits radio waves: Wi‑Fi, Bluetooth, cellular, or any other wireless transmission. It’s governed by the Radio Law; certification is issued by the Ministry of Internal Affairs and Communications (MIC), often through designated bodies like TELEC. The Giteki mark (technical conformity mark) must be affixed. No radio = no TELEC.
Common overlap examples (angle pratique)
Many products need both. A Bluetooth speaker with a USB charger: PSE for the power part, TELEC for the radio. A Wi‑Fi router with an AC adapter: same deal. On the flip side, a wired keyboard or desk lamp = PSE only. A standalone wireless dongle with no battery = TELEC only. Use the finder below to map your product.
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Mains-powered (AC) or contains battery/charger?
PSE may apply
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Has radio (Wi‑Fi, Bluetooth, cellular)?
TELEC/MIC applies
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Battery or charger included?
PSE may apply
PSE (DENAN) essentials: what Japan expects
PSE certification flows from DENAN. The workload hinges on which bucket your product falls into—and what Japan expects in terms of testing and records.
Two product buckets (what changes your workload)
Products are either Specified (on a defined list with prescriptive standards) or Non-Specified (in scope but not on that list). The difference matters: Specified items follow a stricter evaluation path; Non-Specified ones still need conformity, but the proof requirements differ. Designated conformity assessment bodies handle evaluation. Nail down your category early—it drives testing scope, documentation, and timeline.
What gets tested under PSE (scope)
Japan expects electrical safety plus compliance with ministerial technical requirements. We won’t list every JIS or ministerial ordinance here—there are dozens—but the gist is: insulation, earthing, leakage, temperature, mechanical hazards. Notifying suppliers must keep inspection records and conformity documentation. If you’re sourcing from China, your supplier or a lab will run the tests; you need the records and certs in hand for import.
PSE labeling (high-level)
The PSE mark must appear on products in scope. The exact format (diamond vs circle, placement) depends on the product category. In some cases it goes on the product itself; in others, packaging or manual is acceptable. Check your bucket. Before you ship, run through the checklist below.
TELEC/MIC essentials: radio approval + Giteki labeling
Radio equipment in Japan falls under the Radio Law. Certification is issued by MIC (Ministry of Internal Affairs and Communications), often via designated bodies such as TELEC. Here’s what that means for scope, labeling, and changes.
What TELEC/MIC certification covers (scope)
TELEC/MIC approval confirms that your radio module or device meets Japan’s technical requirements: frequency bands, output power, spurious emissions, and the like. Wi‑Fi, Bluetooth, Zigbee, cellular—all in scope. The certification is tied to a specific model and configuration. Add a new band, swap the antenna, or change the module, and you may need a new approval. Don’t assume a “similar” product is covered.
Giteki (certification mark) labeling rules
The Giteki mark (technical conformity mark) must be visible before the user operates the device. That usually means on the product or its packaging; in some cases, the manual is acceptable—but check with your certifying body. The model ID on the label must match the certified model exactly. Customs and distributors will cross-check. Get the placement and artwork right from the start; retrofitting labels on arrived cargo is painful.
Change management (EEAT)
Spec changes kill timelines. Antenna swap, firmware update that alters radio behavior, new SKU with a different module—each can trigger re-testing or a new certification. Plan a config lock before you submit: freeze the hardware and firmware that will be certified, then ship exactly that. Drift between certified config and what lands in Japan is a common cause of holds and rework.
- Giteki mark placement — On device or packaging; visible before use
- Model ID — Must match certified model
- Config lock — No changes to certified radio config
Costs: what drives budget
We won’t give you a fake “one price” here—budgets vary widely by product, lab, and complexity. What matters is what pushes cost and timeline up. Control these levers and you control the bill.
Main cost drivers (PSE)
Product category (Specified vs Non-Specified) sets the baseline: Specified products follow a stricter path and often cost more. Number of models and variants multiplies the work—each SKU can mean separate evaluation. Power/voltage and unusual designs may trigger supplemental tests. Retests after design changes add up fast. Document quality matters too: clean specs and records reduce back-and-forth. Get your category and variant count pinned early.
Main cost drivers (TELEC)
Radio bands drive a lot: 2.4 GHz alone vs dual-band Wi‑Fi, LTE, 5G—each band adds testing. Number of interfaces (Wi‑Fi + Bluetooth + cellular) compounds it. Modular vs device approval changes scope: certifying a module vs the full end product has different implications. Variant count and antenna changes (different antenna = new tests in many cases) are the usual budget-busters. Poor or incomplete documentation forces re-submissions and extends timelines. The table below summarizes the main levers.
| Lever | Impact |
|---|---|
| Number of models | ↑ Cost, ↑ Timeline |
| Number of variants | ↑ Cost, ↑ Timeline |
| Radio bands | ↑ Cost, ↑ Timeline |
| Antenna changes | ↑ Cost, ↑ Timeline |
| Doc quality | Poor = ↑ Timeline (rework) |
Timelines: realistic planning for Japan launch
Plan for the full chain, not just “get certified.” Scope, docs, lab work, approval, labeling, and production lock all take time. Here’s the typical flow and what actually holds things up.
Typical timeline phases (both)
Scope check (confirm PSE bucket, TELEC applicability) → doc pack (specs, schematics, test plans) → lab testing → label/artwork approval → certification issuance → production lock (freeze what you certified) → shipment. The exact sequence and duration depend on product complexity and lab capacity. Don’t assume “a few weeks”—multi-model or multi-band projects often run months. Start early.
What actually delays Japan approvals
Poor “family model” definition or undeclared variants—authorities and labs expect clear boundaries; surprises mid-process cause re-submissions. Incomplete docs (missing schematics, RF parameters, or safety documentation) triggers questions and back-and-forth. Non-compliant label placement or packaging that wasn’t updated to match the certified artwork forces rework before customs will release. Late hardware changes mean retests and revised approvals. These four are the usual culprits. The timeline below summarizes the flow and the main delay triggers.
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Document pack: what you should prepare upfront
Japan expects a complete dossier. Gaps = questions = delays. Assemble your pack before you engage a lab or designated body.
Core (always)
Specs (technical description, ratings, use case), model matrix (which variants share certification, which don’t), BOM and key components (especially for PSE), schematics (block diagrams, circuit diagrams), user manual drafts, and label artwork drafts. Have these in one place before you start. Labs and authorities will ask for them—don’t scramble mid-process.
PSE-specific docs
A technical dossier with product description, specifications, and test evidence; conformity certificates and test reports; and inspection/records organization that meets the obligations of the notifying supplier (the entity responsible under DENAN). If you’re the importer and your China supplier is the notifying supplier, ensure their records are accessible and in order. Japan can audit.
TELEC-specific docs
Product and setup photos, RF test information (frequencies, power, modulation), configuration details (exact hardware/firmware that was certified), and a labeling plan aligned with the certification scheme. The labeling plan should show where the Giteki mark goes and how model IDs appear. Align this with your certifying body early.
Use the checklist below to tick off what you’ve got.
Labeling & packaging: Japan “go/no-go” checklist
Right before shipment: a quick audit. Mismatched labels or model IDs cause customs holds. Three things trip people up most.
PSE mark — Present and the correct type (diamond vs circle) for your product bucket. If PSE applies and the mark is wrong or missing, you’re not shipping.
Giteki mark — Placement must follow the rules: on device, on packaging, or in manual when that’s allowed. Check your certification scheme. Don’t assume “anywhere” is fine.
Model naming consistency — The model ID on the device, in the manual, on cartons, and in your certificates must match. Customs and distributors cross-check. One typo = questions, delay, or rejection.
Run through the checklist below before the cargo moves.
Common mistakes (EEAT, très terrain)
Treating CE or FCC as Japan compliance. CE and FCC approvals don’t transfer. Japan has its own regimes—PSE and TELEC—with separate testing and marking. If you’re used to selling in Europe or the US, budget for Japan-specific work.
Starting production before label/mark placement is locked. You get the cert, then rush to print. Wrong. Validate artwork and placement with your certifying body first. Reprinting cartons or relabeling stock is expensive and delays launch.
Changing antenna or radio module after tests. A “small” swap—different antenna, newer module—often invalidates TELEC approval. Retest. Freeze the config that was certified; ship exactly that.
Underestimating variants. Color, plug type, voltage, or radio SKU can each mean a new evaluation. Plan the full variant matrix early. “We’ll add the Japanese plug later” becomes a second certification project.
Bottom line
Japan runs on PSE for electrical and TELEC/MIC for radio—and the recurring bottlenecks are labeling and config lock. Best move: freeze your model matrix early, prepare the doc pack upfront, and avoid any hardware or RF changes after testing. Do that and certification becomes predictable instead of a last-minute scramble.
ReferenceGlossary· 29 terms
Search a term, or jump by letter.
- CE
- Conformité Européenne. EU mandatory marking for products sold in the EEA. Does not transfer to Japan—PSE and TELEC are separate regimes.
- CIF
- Cost, Insurance and Freight. Sea and inland waterway only—no air. Seller pays freight and minimum insurance (typically ICC C) to the named port; buyer clears import and pays duties. Risk transfers when goods are on board the vessel.
- clearance
- Customs clearance. Process of presenting goods and documents to customs and obtaining release for import or export. Export clearance (who files it) is the key difference between EXW and FOB.
- config lock
- Freezing the exact hardware and firmware configuration before submitting for TELEC/MIC certification. Any change (antenna, module, radio bands) can invalidate approval.
- Consumption Tax
- Japan's VAT, levied at import (e.g. 10% on most goods). With DDP, the IOR pays it before goods are released.
- DENAN
- Electrical Appliances and Materials Safety Act. Japan's law governing electrical product safety; PSE certification derives from it. Products are Specified or Non-Specified.
- designated body
- Conformity assessment body authorized to evaluate products under PSE or TELEC. Handles testing and certification on behalf of METI or MIC.
- doc pack
- Set of documents prepared for PSE/TELEC: specs, model matrix, schematics, test reports, labeling plan. Gaps cause delays—assemble before engaging a lab.
- duty
- Import duty. Tax levied by customs on imported goods, based on HS code, value, and origin.
- family model
- Base model or variant group used in certification. Poor definition or undeclared variants cause re-submissions; define boundaries clearly for labs and authorities.
- FCC
- Federal Communications Commission. US regulator for radio devices. FCC approval does not transfer to Japan—TELEC/MIC certification is required.
- Giteki mark
- Technical conformity mark for radio equipment in Japan. Required under the Radio Law; must be visible before use. Model ID must match the certified model.
- HS codes
- Harmonized System codes. Product classification for customs; must match across invoice, packing list, and export declaration.
- Incoterms
- International Commercial Terms. Standard rules (EXW, FOB, CIF, DDP, etc.) defining who pays, who clears customs, and when risk transfers at each stage.
- JIS
- Japanese Industrial Standard. JIS 1100×1100 mm is the common pallet size in Japan; some warehouses specify dimensions—confirm before dispatch.
- MAFF
- Ministry of Agriculture, Forestry and Fisheries. Japanese regulator for plant quarantine, phytosanitary requirements, and agricultural imports. No phytosanitary certificate = no entry for plant-derived goods.
- MHLW
- Ministry of Health, Labour and Welfare. Japanese regulator for food safety, cosmetics, and health-related products.
- MIC
- Ministry of Internal Affairs and Communications. Japanese regulator for radio equipment; issues TELEC certification. Designated bodies like TELEC conduct evaluation.
- model matrix
- Table of product variants (SKUs, colors, plugs, voltages) and which share certification. Plan it early—each variant can mean separate evaluation.
- NACCS
- Nippon Automated Cargo and Port Consolidated System. Japan's electronic customs clearance system for sea, air, and express. Under DAP the buyer's broker files; under DDP the seller's broker or IOR files.
- Non-Specified
- PSE product category for electrical items in scope but not on the specified list. Proof requirements differ from Specified; still needs conformity.
- notifying supplier
- Entity responsible under DENAN for conformity and inspection records. If your China supplier is the notifying supplier, ensure their records are accessible.
- pre-clearance
- Submitting import documents before cargo arrives (Japan: Pre-arrival Examination). Reduces clearance time; requires B/L or AWB and permits ready in advance.
- PSE
- Product Safety of Electrical Appliances and Materials. Japan's mandatory certification for electrical products under DENAN. Format (diamond vs circle) depends on product category.
- Radio Law
- Japan's law governing radio equipment. TELEC/MIC certification and the Giteki mark are required for Wi‑Fi, Bluetooth, cellular, and other wireless devices.
- rework
- Correcting cargo that doesn't meet requirements (relabeling, repacking, recounting). Done at your cost when cargo is refused or held; fix at origin to avoid fees.
- SKU
- Stock Keeping Unit. Unique identifier for a product variant. Must match across carton labels, packing list, and invoice; mismatches cause warehouse holds or rework.
- Specified
- PSE product category for electrical items on a defined list with prescriptive standards. Stricter evaluation path than Non-Specified.
- TELEC
- Telecom Engineering Center. Designated certification body for radio equipment under Japan's Radio Law. Often used as shorthand for TELEC/MIC approval.
No term matches your search.